A Shrine Beach Parade

In this photograph from the collection of the Scottish Rite Masonic Museum & Library, a line of men in bathing costumes and swim caps march across the beach in Atlantic City, New Jersey. This unusual sight was photographed on the morning of July 13, 1904, when the Ancient Arabic Order of Nobles of the Mystic Shrine hosted their annual meeting in the resort city.

This two-day event was the thirtieth annual gathering since the founding of the order in 1873. Thousands of Shriners and their families traveled to the Jersey shore and participated in a variety of activities and programs. According to the Annual Proceedings of the AAONMS, this session hosted 276 representatives from eighty-nine temples throughout the United States. During the meeting, the secretary of the group, called the Imperial Recorder, reported a net membership gain of 8,545 in 1904, and a total national membership of 87,727.

In addition to business meetings and evening parties, members of the AAONMS took part in an activity for which their group later became renowned–parades. The 1904 Annual Session, or meeting, opened with a parade that differed from the norm. A Shrine unit called the Arab Patrol, hailing from Moslem Temple in Detroit, Michigan, took part in a beach parade at 10:00 AM on Wednesday, July 13.

Accompanied by the first regiment band of Michigan and a bugle corps of twenty-nine men, they “marched from the Grand Atlantic Hotel in bathing suits to the beach between Young's Pier and the Steel Pier, and plunged into the ocean,” according to the Camden, New Jersey Morning Post. The front page of the local paper, the Atlantic City Daily Press, clarified that the men were dressed in “bathing suits, specially prepared for the occasion” and called the whole affair “one of the most unique and picturesque incidents of the gathering of the Shriners here.”

Camera operators of various sorts took advantage of the picturesque quality of the plunge. Alfred Camille Abadie (1878-1950) of Thomas Edison’s company Edison Films captured this beach parade on a 35mm motion picture camera. Per Edison’s September 1904 advertising circular, the 2.5-minute film showed “the entire body drilling on the beach and entering the surf” and could be purchased for $21.75.

This photo is one of two of this parade in the museum’s collection. Both are marked on the back: “Fred Hess, Photographer, 2506 Arctic Avenue, Atlantic City, NJ.” Hess (1858-1932) was a commercial photographer in Atlantic City from around 1893 until his death. Hess’ home studio was located about a mile from the spot where he took the beach parade photos.

This beach parade photograph–in addition to being a surprising and captivating image–depicts the details of a unique and intriguing event. It also provides information about Atlantic City, the AAONMS, and commercial photography and cinematography in the early 1900s.

---

Further Reading:

• 1900 map of Atlantic City

United States in Stereo: The Birth of American Tourism

Sara Rose is a Curatorial Intern in our collections department and a first year graduate student in the Library and Information Science program (Archives Management Concentration) at Simmons College. Throughout the summer she has assisted us in our ongoing digitization efforts and online collection social media projects. She shares some insight below about some of the objects she's been working with during her internship. 

 

Summer. A time of warm weather, long days, and of course, vacations. Whether it’s a day trip a few towns over or a weeks-long vacation across the country, Americans have had a long love affair with summer tourism. In the late 1800s there was a dramatic rise in recreational tourism throughout the United States. The newly completed trans-American railroad made interstate travel accessible to the masses, many of whom were increasingly located in urban regions after industrialization. As urban Americans flocked to the seashores and wilderness for leisure, tourism became a profitable enterprise.

National Parks, seaside resorts, and other tourist attractions promoted vacation travel within the United States. Photography played a key role in the development of national tourist attractions, making it possible to mass distribute images showing various places of interests and inspiring wanderlust for the American countryside. Below are just a few examples of this kind of tourism promotion from the over 300 sterocards in the  Scottish Rite Masonic Museum & Library collection.

This stereocard, titled “Grandeur of the Waters,” showcases the famed waterfalls of Niagara, New York. Visible on the left side of the photograph is a group of tourists taking in the view.

 

 

 

Another stereocard, titled “In Surf, Sand, and Sun,” depicts throngs of beachgoers on the shores of Atlantic City, New Jersey. Atlantic City, one of the earliest resort cities in the United States, has remained a popular destination for summer tourists to this day.

 

This final stereocard shows a street lined with cottages on Martha’s Vineyard in Massachusetts. Signs can be seen offering summer rentals to the crowds of tourists who flocked to the Vineyard for vacation, as well as laborers looking for seasonal work.

 

To learn more about stereocards in our collection visit our previous blog posts here.

Captions:

Grandeur of the Waters, Niagara Falls, N.Y., 1905, H.C. White Co., Philadelphia, Pennsylvania. Fredric Woodbridge Wilson Collection, Gift of Thomas Garrett. 2010.055.277

 In Surf, Sand and Sun, Atlantic City, N.J., 1905, H.C. White Co., Philadelphia, Pennsylvania. Fredric Woodbridge Wilson Collection, Gift of Thomas Garrett. 2010.055.163

Fourth Avenue Campground, Martha’s Vineyard, 1873. Unidentified, USA. Fredric Woodbridge Wilson Collection, Gift of Thomas Garrett. 2010.055.175

Save

Save

Save

Save

Save

Save

Save

Summer Vacation through Postcards

At our July Collections Committee, we accepted a gift of approximately 400 postcards from Michael Heitke.  Many of these postcards show images of national monuments in the United States and over half the collection are items showing images from Wisconsin, the home state of the donor.  They range in date from 1907 through 1950s.

As Americans are taking their summer vacations, it is revealing to take a look at 1950s postcards. Some of the same destinations that were popular in the 1950s are just as popular today. 

Mount Rushmore  National Monument is a typical tourist destination in South Dakota (see postcard at the left).  Gutzon Borglum (1867-1941) was the artist who supervised the sculpting of Mount Rushmore and many other American public sculptures.  Borglum was an active Freemason and raised in the Howard Lodge No. 35 of New York City in 1904.  He served as its Worshipful Master from 1910 through 1911.  He received his Scottish Rite degrees in the New York City Consistory in 1907.  

Noteworthy is that among the four presidents carved into stone at Mount Rushmore, two of them were well-known Freemasons--George Washington (1732-1799) and Theodore Roosevelt (1858-1919) and two were not.  Thomas Jefferson (1743-1826) was not a Freemason.  Abraham Lincoln (1809-1865) petitioned to join Tyrian Lodge of Springfield, Illinois after his nomination for president in 1860, but never followed through on receiving his membership.                                      

The Dells of the Wisconsin River is a popular destination especially for Americans in the Midwest (see postcard below). Created by early glaciers, the "Jaws of the Dells" is the sandstone gateway, or corridor to the Upper Dells of the Wisconsin River.  It is located in south central Wisconsin.  Access by boat is the only way to see these natural sandstone formations.  Henry Hamilton Bennett (1843-1908) was the landscape photographer who made the Wisconsin Dells a popular tourist destination by his photographs.  This postcard of the Wisconsin Dells is a 1950s reproduction from the H. H. Bennett Studio.  As far as I can tell Bennett was not involved with Freemasonry, though he lived through the "Golden Age of Fraternalism." 

                               Captions

Postcard of Mount Rushmore National Monument, ca. 1950. Gift of Michael Heitke, USM 082, Scottish Rite Masonic Museum and Library.

Postcard of Gateway to the Upper Dells of the Wisconsin River, ca. 1950. Gift of Michael Heitke, USM 082, Scottish Rite Masonic Museum and Library.